Category: Digital Marketing

How to Set Up Your Google Business Profile

Imagine having a new customer walk into your store and tell you they found you on Google. That’s possible with a well-optimized Google Business Profile. Aside from being search-friendly, Business Profiles can be used to share updates directly to Search and Maps. This is especially helpful if you want to stay relevant with your customers.…

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The Benefits of Video in Digital Marketing

Understanding the customer journey is one of the most important factors in a successful marketing strategy. You were understanding of where, when, and how to engage in digital marketing will help you refine your sales cycle and increase revenue. Improving the customer journey can significantly impact your bottom line. According to a recent study by…

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